Country Living magazine will debut a new look, a bigger size and a higher price when it hits newsstands on Tuesday.
The magazine’s pages will now be 20 percent larger and the cover will feature a new Country Living log.
The price goes from $3.99 to $4.50 and it will be interesting to see if the magazine remains the largest selling shelter magazine on newsstands.
“We’re always evolving and thinking about new ways to satisfy our readers,” said Sarah Gray Miller, Country Living’s editor-in-chief. “The larger format makes the experience of reading the magazine so much richer. It’s amazing how much better the photography looks now. As for the logo, it feels fresher, friendlier and more contemporary.”
Country Living has in fact been migrating to a much sleeker, more contemporary look. So even though the title may read “Country,” it offers much for anyone who likes things even a little rustic or just relaxed.
The magazine has been researching the higher size – and price.
“Our 11 million readers are incredibly engaged with our brand," said Chris Allen, VP/publisher. "They look to Country Living for service and inspiration, and our research has shown that this will very much enhance the reader experience. It is also a great opportunity for our marketers to showcase stronger visuals for maximum impact.”
The September issue is packed with before-and-after ideas including an inspirational makeover of an abandoned farmhouse, a versatile one-weekend makeover for your living-room, and 22 clever changes that make a big impact.
